How LaunchPadCap started their web page design journey
Who are you known as?
Website Design for a Venture Capital Company
Tell us a bit about who you are and the people you reach
We are a new venture capital company providing funding and support to early stage entrepreneurs. We fund start-ups across tech, food, finance and retail industries and are aimed at the smaller entrepreneurs.
What industry do you think your business is most related to?
metalabdesign.com - homepage banner styles and large title fonts
pollenizer.com - content page side col blocks / homepage banner with info by business function
tyro.com - large fonts and font style
secondmarket.com - site colours and footer
We require 2 page designs for our site that must original and appealing. The current site (Wordpress) is only a placeholder your design must connect with business founders and make them feel like submitting their venture proposals to us.
The Hompage Requirements
Header with logo, search box and social network icons
Primary nav menu with nice drop down menus.
Horizontal strap banner that describes what we do
Main banner with call to action e.g. "looking for see funding...get started with us"
3 sub column / blocks with large font describing sub activities - What We Invest In, Strategic Insights, Start-Up Specialists
Footer with columns
Content Page Requirements
2 column layout
Large title font
Large body text font
(right col) Call to action block/button "Get Started Now"
(right col) "How to Raise Capital" banner
(right col) Latest blog posts block
(right col) Menu of links to the primary internal pages
Colours would be mainly white, light grey with use of 2-3 bright relief colours.
Font and button styles are generally large and modern.
Whilst this is for a finance site the overall feel should me lively with some little quirks. For example you can use patterns, icons or hand drawn artwork to lighten the mood.
The audience is aimed at entrepreneurs from a range of backgrounds...we want them to feel comfortable that the company is professional yet a bit different and fun.