Our company is a provider of lifestyle-based financial planning advice to individuals, businesses and family groups in Australia. We are an independently owned practice specialising in the creation and protection of our client’s wealth.
50-80 age group. Large percentage of our clients are aged 50+, many are working and looking for objective advice on how to maximise outcomes based on their financial resources. Clients are looking for certainty and security from a professional and objective advice provider.
Website is a point of contact and education for existing clients, and a suitable presence for capturing enquiries and providing information to prospective clients.
We require a new design for our website http://www.life.com.au
We do not like most aspects of the current site, so a different approach is required.
The logo (attached) must be used.
Preferred colours are that found on http://www.ipac.com.au and within the logo design.
The design must be clear and crisp. Web 2.0 style - use of large text and prominent buttons - with overall theme portraying a professional, secure, expert organisation.
Post-design the site will be converted to Joomla.
All pages contain navigation menu (Horizontal) contains: Phone number/Contact Us/Map/About Us/Font size -+
On home page (underneath navigation menu) prefer concept of rotating picture & text banners similar to http://www.ipac.com.au and http://www.retirementpros.com
Home page to include:
‘Free eNewsletter ‘offering with email string field and ‘sign-up’ button
‘Latest News’ section with summarised news posts
‘Contact Us’ link for obligation free appointment
Both pages should contain Horizontal Menu bar with following content tabs:-
‘Home’ ‘About Us’ ‘Services’ ‘Learning Centre’ ‘Private Client’ ‘Calculators’ ‘Contact Us’
Each menu tab (other than ‘Home’) will have multiple content points (drop-down menus or similar) ie. ‘About Us’ Tab will have expanding sub-sections such as:
Our History /Directors/Staff/ Philosophy/Fees/FAQ’s
Footer to contain copyright, disclaimer, site map (both pages)
Content Page – use http://www.ipac.com.au as an example of content (non-home) pages. Contains navigation/menu/enewsletter/contact us sections which is required.
On Home page we’d like a section that contains –
“Latest independent ‘Business Health’ Survey result – 97% of our clients actively refer us to their friends, family and colleagues”. Then underneath this heading would be a rolling section of (text) client testimonials.