Krossover is a cutting edge video technology and analytics company with a strong focus on the Sports Industry. We make video searchable for sports teams, and as a result of having an incredible amount of information on every minute of a sports game, we are able to provide very advanced analytics on player tendencies. Additionally, we are taking all that information and opening up a platform to fans that makes use of game dynamics, allowing fans to access exclusive video and statistical content, as well as to earn points by betting on games, and even on things that happen within a game (for example: how many times will this player score in this game).
B2B product: Sports teams at the high school, college, and professional level.
B2C network: Sports Fans
Take a look at our current site: http://www.krossover.com
The site tells our story. We still need to be able to convey all the information that is on the site (not necessarily all on the home page), but we need it to look a lot more elegant, and cutting edge. We don't like crazy cluttered, but we do want to be more visual.
We think going with a black theme would look good for us (look at the attachment for one of our print ad campaigns). The main sections of the home page should be:
1) Some sort of visually stimulating graphics
2) Ability to watch our demo video
3) Look at client testimonials
4) Tell the story of what our product does
5) Potentially a splash page before this home page (or maybe on it) that links Fans to Krossover Showcase (the fans social network we talked about) vs Krossover Sports Intelligence Platform (our B2B Product).
Don't try to replicate what our home page has now just with better graphics... we don't want it to look like this. In fact we want it to look completely different. Be creative, and think out of the box.
We want a revolutionary site, something that makes people go "Wow". Don't worry about using artwork that we would possible need to buy rights to, we can do that. Go all out, and design the greatest site you have ever designed!
We expect PSD files for the home page and some basic framework for the internal sub pages. If we like your work, we have A TON of other stuff we will need you to do, in addition to possibly being involved with the B2C product.