Tell us a bit about who you are and the people you reach
PSA Airlines is a wholly owned subsidiary of American Airlines. We operate regional jet aircraft for American. American handles all ticket sales and customer service for the airline. We are in the business of recruiting future talent - pilots, flight attendants, maintenance, corporate positions to provide a return to American.
What industry do you think your business is most related to?
What do you have in mind for the style and theme of the web page?
We are investing in a lot of video. We want a platform that showcases those stories. I want it stand out from all the other regional airline websites. I want it to feel modern and fresh while aligned with our parent company American Airlines. I also want it to clearly showcase who we are as a company, our values and culture and entice someone to apply for a position. Our website is our most powerful recruiting tool and needs to reflect that. I also want the site to feel interactive.
Homepage: Who we are, what kind of company you are joining, our relationship with American and that we are hiring and growing.
Pilot page: Lots of content on this page. Goal is to showcase the benefits for becoming a PSA pilot and to entice a candidate to apply: http://www.psaairlines.com/careers/pilots/
What to avoid
Do not like circle images
Attached is our brand guidelines for logo and color guidance. Open to additional colors.