We are an Eyewear website http://www.pretavoir.co.uk based in Glasgow Scotland, UK. The brand was coined from french words to give a sophistication and standout from the other eyewear stores which have more downmarket names eg glassesdirect, spex4less, etc. Inspiration was taken from the french phrase 'pret a porter' meaning ready to wear. Our brand 'pretavoir' means ready to see. Although not necessarily a search engine friendly name we have received good feedback in our first 9 months. We would now like to have a stationery set designed including usual letterheads, compliment slips and business cards. We are quite happy with current logo, however are open minded about a change. Please note we will give constructive feedback and work with you to give you the best chance of winning and providing us with the best design. We would also like the option of having a full colour reverse to the letterhead, perhaps a pattern? I quite like the idea of op art pattern such as made popular by Bridget Riley eg 'To a Summer's Day'. I also would like to have an icon or logo which we can use on the site or on packaging without having to use the brand name. It is important than prospective designs are in keeping with the quality of the brands carried such as Chanel and Prada. I am sure you are all capable of good taste!
I look forward to seeing your designs. (Winning design also gets £100 voucher!)
Our target market is mainly female 25-50, affluent, educated. However the site is to remain neutral as we dont wish to alienate our male customers.