Draftable is a blog dedicated to marketing design and management designed for entrepreneurs and small business owners.

I made this simple compass mark, slightly similar to the style of Classic City's logo, the parent company, but with a colorful flair. This makes the brand look like it belongs to the Classic City Consulting family but gives it attitude, more of an informal vibe compared to CCC's formal and classy appeal, making it more suitable for millennials.

The wordmark is also modified to make the letter T look more like a tilted table, adding a slight rebellious attitude to the logo and a hint to the do-it-yourself nature of the company.