Decision Point specializes in market research both B2C and B2B. Companies come to us with a problem. We use qualitative and quantitative research to help them find the solution. Our primary services are Qualitative and Quantitative Research, New Product Development, Marketing Strategy, and Brand Development.

We do not just collect data through surveys and fieldwork - we provide data-driven solutions. We take a holistic approach to solving a company's problem, enabling us to uncover unique, actionable opportunities.