The objective of this design is to represent an IV Therapy and vitamin injection service that can significantly improve one's quality of life by boosting energy levels, rehydrating the body, replenishing essential vitamins and minerals, and supporting natural anti-cancer and anti-aging processes. Sadly, these processes are often hampered by various lifestyle and environmental factors.
The business identifies itself as a spa and esthetics center, steering clear of the clinical and impersonal undertones commonly associated with traditional medicine. The client prefers clean and modern fonts that enhance the brand's aesthetic, while also expressing a unique edge and personality. The vision for the logo is to depict an IV bag or syringe that revitalizes half of a skeleton. A black and white color scheme with the occasional burst of color is the preferred choice for the client.