The right designer is just a click away

We've curated the best product label designers so you can find the right expert and request a quote instantly.

Top Level
4.99
(267)
1250
Projects
45
Repeat clients
72%
Responds within 24 hrs
314
Projects
40
Repeat clients
88%
Responds within 24 hrs
Top Level
4.99
(165)
228
Projects
49
Repeat clients
82%
Responds within 24 hrs
Top Level
378
Projects
77
Repeat clients
90%
Responds within 24 hrs
Top Level
931
Projects
76
Repeat clients
62%
Responds within 24 hrs
Top Level
5.0
(48)
106
Projects
20
Repeat clients
92%
Responds within 24 hrs
Top Level
4.99
(144)
249
Projects
58
Repeat clients
82%
Responds within 24 hrs
522
Projects
89
Repeat clients
100%
Responds within 24 hrs
Top Level
4.99
(134)
181
Projects
37
Repeat clients
58%
Responds within 24 hrs
Top Level
5.0
(75)
119
Projects
17
Repeat clients
90%
Responds within 24 hrs
Top Level
4.97
(204)
342
Projects
49
Repeat clients
98%
Responds within 24 hrs
9
Projects
12
Repeat clients
86%
Responds within 24 hrs
Top Level
4.89
(27)
33
Projects
24
Repeat clients
66%
Responds within 24 hrs
Top Level
4.97
(144)
196
Projects
72
Repeat clients
54%
Responds within 24 hrs
127
Projects
23
Repeat clients
98%
Responds within 24 hrs
81
Projects
17
Repeat clients
86%
Responds within 24 hrs
185
Projects
16
Repeat clients
90%
Responds within 24 hrs
Top Level
4.98
(104)
68
Projects
32
Repeat clients
98%
Responds within 24 hrs
Top Level
246
Projects
27
Repeat clients
100%
Responds within 24 hrs
94
Projects
22
Repeat clients
100%
Responds within 24 hrs
172
Projects
32
Repeat clients
98%
Responds within 24 hrs
Top Level
4.96
(55)
35
Projects
19
Repeat clients
100%
Responds within 24 hrs
29
Projects
11
Repeat clients
91%
Responds within 24 hrs
Top Level
4.99
(188)
243
Projects
70
Repeat clients
98%
Responds within 24 hrs
Top Level
4.98
(109)
323
Projects
14
Repeat clients
94%
Responds within 24 hrs
24
Projects
9
Repeat clients
86%
Responds within 24 hrs
338
Projects
48
Repeat clients
100%
Responds within 24 hrs
Top Level
4.95
(20)
13
Projects
13
Repeat clients
77%
Responds within 24 hrs
Top Level
4.77
(26)
9
Projects
12
Repeat clients
95%
Responds within 24 hrs
Top Level
4.95
(41)
50
Projects
14
Repeat clients
98%
Responds within 24 hrs

Custom label design: creative ideas from professional designers

There’s no better platform to get a label design. With two ways to work, you get the design you want, in the manner that works best for you. No templates. No robots. No frustrating apps. Just a 100% unique product label.

Run a label design contest

Designers from around the world enter your contest by sending you ideas. You give feedback to create the ideal label design.
Everything you need feature highlighted
by Cross the Lime

Hire a professional label designer

Tell us what you’re looking for and we’ll match you with the perfect design partner. Or, if you’d prefer, browse portfolios and pick your own.
10+ designers feature highlighted
by Martis Lupus

We’re your creative partner

No matter how you choose to work, rest assured you’re working with the best. All of our designers are hand-vetted and rated, and our team provides 24/7 support.
100% money-back guarantee feature highlighted
by pmo

The label design process

Create a design brief.

1. Describe your perfect label

Our creative brief makes it easy to describe your vision for the perfect label design and set your budget.

Pick your winning design.

2. Find an amazing design partner

We’ll help you connect with professional designers to bring your vision to life. You’ll collaborate and give feedback to create the ideal label design.

Get dozens of designs.

3. Get a label you love

We’re your creative partner from start to finish. Once you finalize your design, we’ll transfer the copyright and send you the image files.

Any style, any industry. Our label designers do it all.

We’ve been the leader in online graphic design since 2008. Check out our clients who love their label designs:
A$1,099 AUD
Good for Mothers and Babies. Mothers would typically purchase to use for their infants, babies and children and on thems
120
entries
25
designers
HK$6,499
Both male and female crossing from Asia, US to Europe whoever enjoys a luxury lifestyle
73
entries
17
designers
HK$6,399
China Market - bars - supermarkets - liquor stores - online platform
30
entries
7
designers
HK$2,399
university students, young professionals
89
entries
21
designers
US$499 USD
We sell hot pepper sauce and target retail and restaurants....
63
entries
21
designers
US$1,199 USD
women 25 years and up
147
entries
25
designers
We saved a spot for your label design.
Start a contest
US$1,199 USD
College educated urban professionals, 60-40 men/women
135
entries
14
designers
HK$4,099
78
entries
9
designers
US$299 USD
Women. 18-45 years old. Living in USA and enjoy a creative design decor with seasonal designs or everyday inspirational
65
entries
10
designers
HK$2,399
People who are interested in their health, in having a tasty alternative both to soft drinks and alcoholic drinks
31
entries
13
designers
HK$4,099
foodie, cheese lover, shopper
64
entries
6
designers
Check out our Product label customer reviews (4.8 average from 260 ratings)

Professional label designs, no matter your budget

We guarantee that you’ll get a great label no matter what your budget is. If you hire a designer, you can negotiate a budget that works for both you and your designer. If you launch a contest, we offer four fixed-price options.

Bronze
HK$2,399
Silver
HK$4,099
Gold
HK$6,499
Platinum
HK$9,699
Design concepts (approx.)
Design concepts (approx.)
30
40
50
40
100% money-back guarantee
100% money-back guarantee
Full copyright ownership
Full copyright ownership
Mid & Top Level designers only
Mid & Top Level designers only
Top Level designers only
Top Level designers only
Dedicated manager
Dedicated manager
Prioritized support
Prioritized support

Your burning label design FAQs, answered.

Everything you need to move to production. Your product label design will be uploaded in the correct formats based on your stated needs. Typically this means a production-ready Adobe Illustrator file, Adobe Photoshop file, PDF file or EPS file. 

Plus, you’ll get the full legal copyright, so the design will be all yours.
Lots of ideas! If you’re looking for inspiration, explore 99designs for fantastic examples of product labels created by our design community.

Bring as many specifics as you can, too. Include packaging type, dimensions, bottle sizes, designs you like, brand details, product specifics, SKUs, product photos, printing requirements and any other specifications that would affect your design.

The more you give the designers, the better they can design labels for you!
In a design contest, designers from all over the world submit concepts unique to your brief. You choose finalists, give feedback to hone the designs and ultimately award your favorite label as the winner. If ideation and seeing a variety of different design styles is important to you, we’d recommend a design contest.

On the other hand, if you have a clear idea of the style and direction you’d like to take with your label, or if you have a more complex design project, like a product with many label variations, it’s best to start a project with a freelance designer.
Yes. If you have any specific images (like a logo or product photos) that need to be included with your label design, please submit them to designers with your brief.

Unless you request otherwise, your designer may also use stock images (purchased from a third party) in your design. If a designer uses stock art in a design, they’ll tell you which images they are and use watermarked versions of them in their entries. Once you choose the winning design, you’ll need to purchase the stock art and provide it to the winning designer so they can complete the design.
Your custom label design contest includes one winning product label. If you need a second label for another SKU or a larger label for a different item in a product family, you have a couple of options: you can run a second contest, or you can start a 1-to-1 Project with your winning designer to create the additional assets.
Absolutely (and we love it when that happens)! When your label design contest has finished, you can start a 1-to-1 Project with your winning designer.
On 99designs, designers agree to upload only original artwork, so each designer owns the rights to their design submissions until you choose your contest’s winner. During the design handover stage, the designer agrees to transfer the rights, and you become the owner of the copyright of your winning label design.
We guarantee that you’ll get a great label design at any pricing level, but our higher-priced packages give you more design options and better support.

Here’s how it works: When you pay more, the prize for the winning designer is bigger, too. More experienced designers participate in your contest, so you get more high-quality designs to choose from. More options means additional time that's needed to review your designs. That’s why our Gold and Platinum packages offer dedicated managers to help streamline that process by writing creative briefs and giving your designers feedback.

When selecting your product label contest package, think about how much time you’ll have and what experience you have writing briefs and working with designers. If you're still unsure, contact us for a design consultation.
Choose “Make your contest private” from the Contest options section before you launch your label design contest. This will prohibit designers from using their designs elsewhere, and your contest will be unsearchable on the web.

This will automatically attach a standard NDA template to your contest. If you prefer, you can also upload your own NDA
We offer a 100% money-back guarantee within 60 days of payment on all Label Design Contests, except those with a guaranteed prize and those that have entered the Final Round. You can also call us anytime to help you rewrite your brief, reopen your project to ensure you get a good result and help you pick a winning design. Remember, if we refund your contest, you aren’t legally entitled to use any of the designs submitted to your contest.
At 99designs, we’re dedicated to building the world’s largest community of talented, professional designers. Every designer must apply and be accepted to work on our platform. Designer applications are reviewed by human design experts, and accepted designers are classified as either Top, Mid or Entry-Level. At 99designs you can feel assured you’re working with an expert.

Let’s talk!

Our smart and friendly client support team is available 24/7 to guide you through the creative process and answer all of your questions. Send us an email or call to speak with an actual human.

Designs ahead! Let’s ride.
Designs ahead! Let’s ride.
by DSKY