We want a 4"x9" rack card advertising the SendPostcard iPhone/iPad app. Optionally we could also use a 8"x9" bi-fold brochure that folds to 4"x9". The rack card will be displayed in rest areas and Welcome Centers, throughout the state of Virginia. The app is nationwide, but this brochure is for a regional advertising campaign. The top 2.5" of the rack card is the only part of the card visible if it is in the back row of the rack of brochures, so keep that in mind when coming up with a design.
One idea, and I definitely do not want to only see this idea is to have a perforated section, so that a person can tear off a 4"x6" postcard that they can actually mail to someone. The front would be a nice picture of something in Virginia, and the back would have a place for them to write a note and address the card, and a small section advertising the app (like the back of a halmark card).
The "theme" or look and feel of the brochure does not have to match the look of the app. I have just included the artwork to be able to see what the app looks like.
Please be creative and feel free to ask questions. I have included most of the graphics I have available.
For more informaiton: http://sendpostcard.net
App Link: http://itunes.apple.com/us/app/send…?ls=1&mt=8