How Rick Itzkowich started their other graphic design journey
I have a passion to help entrepreneurs, small business owners and service professionals generate more clients. I also believe that relationships are key. LinkedIn is a goldmine for people who know how to use it. 99% of people have no clue. My information will have people rise to the top 90% of LinkedIn users and generate a lot of business for them.
Tell us a bit about who you are and the people you reach
Entrepreneurs, small business owners and independent professionals. They are hungry for business and realize that they need to do things differently in our current economic environment. Many of these people are new to Social Networking. Most of them have heard of LinkedIn but have no clue what to do once they create a profile. Some of them have been using LinkedIn more regularly but are failing to generate any profits from it. So the people are those who have heard of LinkedIn but don't know where to start or those who have started but don't know what to do to make it work for them. On this book, I’m teaching:
• Entrepreneurs how to leverage the use of LinkedIn to generate business from both their online and offline networking activities.
• The people reading this will be both new users of LinkedIn as well as those who have used it in the past but without good results
I will need the fonts, logo, etc to be also available to me as the design will be used afterwards on a possible blog or Website
One of the challenges is that as LinkedIn is a Registered Brand the exact logo cannot be used so, It needs to convey to people that this is about LinkedIn
without infringing on their trade mark. It needs to be similar but different.