TradeMart is a successful Internet shop that sells Weed Fabric (also known as Geo-textiles), Thermal insulation products and covers for common garden accessories.
Thank you in advance for your creativity. We will provide feedback and guidance continuously.
English speaking, UK based demographic. 20-80 Male and Female. Seeking those who enjoy DIY, take pride in their homes and look to save money using our products.
Deliverables: 7 banner creatives. You can submit 2 designs for the contest (1 Weed Fabric or 1 Foil Insulation or 1 Garden Covers) and if chosen as winner complete the rest of the set in the various ad sizes.
Objective: To design a set of ad creatives that gets ad viewers to click the creative and purchase thermal insulation, garden cover and reflective foil products on the site. Feel free to base your design on one of the special offer or bundle deals on the site.
Design Consideration: Simple, Original and Catchy. See site (trade-mart.co.uk) as reference. Use logo with or without the logo text. Keep it a solid, tight design and always ask the question: would you purchase it?
Text Consideration: Use the product language to come up with something catchy and fitting for the site. Use your best judgment.
Attachments: Some product shots and a logo in AI is also provided.
Landing page for the ads is either a specific product or deal page or can be a category landing page. See the website further information.
Banner Creative Types (Ad Sizes):
160x600 Wide Skyscrapper
300x250 Medium Rectangle
336x280 Large Rectangle
File type: The file size limit of each image ad is 50 KB. Static image ads can be formatted in .gif, .jpg and .png.