We provide working capital to small business owners by purchasing their future credit card receivables at a discount. Our clients are primarily restaurants, but we also work with dry cleaners, liquor stores and some online businesses. We find new merchants through a national network of brokers who are paid a commission for bringing deals that are successfully funded. We also offer services to help businesses secure sba financing. Autus means growth in Latin, therefore the name of our company and our mission is to provide growth capital to merchants, Autus Financial.
Our target audience is two fold. On one side we are marketing our financial products to small business owners who process a large amount of credit card payments with a small average ticket size, like restaurants, dry cleaners, liquor stores, etc. On the other hand we are always seeking to attract brokers who will introduce Autus Financial to new merchants.
We are looking for a clean clear design that looks progressive. We want to stear clear of designs that overwhelming incorporate money or monetary symbols. We want a logo that is visually attractive but will pop against a white background and clean web design. We don't have a fixed idea in mind of what this logo will look like and we hope that the artist will use creativity in producing an exciting design. We don't really want to appear as a stodgy, old finance company but more of a young, intelligent, reactive company.