Really enjoyed working with Emily! Talented, creative, responsive and professional. Looking forward to working with you again!
- u n i Q U e ™
Solid designer and followed up frequently which made it easy for us.
Great design and professional delivery.
- GOL D™
Everyone loved the logo design, we look forward to using it! The designer was very prompt with feedback and had great communication.
Really happy with the new logo/brand. Workpit was great to work with.
Exceptionally talented designer, very quick responsiveness to all changes with great vision to build my logo design as I saw it in my head. Wonderful experience and I highly recommend!
How karaBq started their logo design journey
Who are you known as?
What’s your company slogan?
No...but see the other instructions! :)
Tell us a bit about who you are and the people you reach
The REAL is a restaurant serving simple, premium quality food in a convenient, comfortable setting. Think...Starbucks environment (but a bit more comfortable) and Chipotle food (fast and consistent, but maybe a bit more premium)...plus we serve alcohol. Our target audience includes anyone who cares about the quality of their food...but also often needs or wants to eat on-the-go. Our core market appreciates our quality, authenticity, and transparency...and the fact that we deliver our products with love.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Like the clean, somewhat quirky style.
This is good...nice and clean.
Also very clean...like the simplicity.
Like the simplicity...not necessarily the script font.
Another nice simple design.
Also good...clean and simple.
Nice, clean, simple.
More flowery than we want...but like the addition of the second font.
Like the clean, blocky font.
We are attaching some sketches...but we are definitely open to completely different ideas!
Here are a few other needs/thoughts:
The word "REAL" is the core part of the logo...but we do need a great secondary font to go with it. For example, we think that the restaurant sign will read, "the REAL"...but may also be, "the REAL kitchen". We also want to be able to play with various taglines that would incorporate the logo...for example, "keep it REAL", or "eat REAL food"...with the secondary font being consistent throughout.
We also want a logo that lends itself to making merchandise that people would wear even if they have never been to the restaurant. Example...a cozy "keep it REAL" hoodie...or a sticker, mug, etc.
We have included some color ideas (deep purple-blue, bright yellow-green) that we think will be part of the brand...but we probably want the logo to be without color, so it can be easily reversed to work on either black/dark or white/light backgrounds.