I live in Norway, in a small town with about 2000 people. I am a nurse and a personal trainer. In January, I will start my own company, help people getting more active.
I love helping people reach their goals.
My market is among 20000 people, 20 - 90 years of age. Which means I can help all adults who wants to/ needs to be more active.
There is both a habitual and rehabitual aspect of my work. The doctors in the area gives out exercise prescription, but intill now, there has not been a system to help these patients do what the doctor has prescriped, and that is a problem. I want to be that system. The way to my market is trough the doctors, nurses, rehabs and other. Because I am a nurse, I can train people with big healthproblems, people who do not dare to/ should not train alone. This audience are proffesionals. And the patients are often people who needs information about how activity has effect on our body and mind.
I will also have an offer to the privat market. My office is in a gym, and here I will reach healthy people who needs help getting the results they want with their training.
The logo must be in a harmonic colour, maybe orange, but I am open for other colours as well. The logo must appel to both healthy people and people with illnesses. Making people want to learn what exercise can do. Pulspartner means pulse partner. So there can be a heart or a pulsefrekvense involved in the design, but I leave the designers to it. The words puls and partner can also have different shadings or typing.