The logo should mostly consist of the text itself (Jolly!), along with one or two other simple elements to help convey the brand.
For the non-text elements, I prefer flat simple shapes.
This is a Christmas product, so I'd like to see designs that include subtle Christmas cues, but nothing too literal.
The colors red and green are obvious choices (i.e. they are Christmas colors), but I'm open to other ideas from the designers.
Most importantly, the logo should convey what it means to be jolly. Here's the dictionary definition:
happy and cheerful.
"he was a jolly man full of jokes"
synonyms: cheerful, happy, cheery, good-humored, jovial, merry, sunny, joyful, joyous, lighthearted, in high spirits, bubbly, exuberant, ebullient, gleeful, mirthful, genial, affable, fun-loving;
This is a fun, joyful product. The logo should make people smile.
I'm looking forward to seeing what this wonderful community of designers can come up with!