Completed contest

New logo for IT services and consulting organization

D@Top needed a new logo design and created a contest on 99designs.

A winner was selected from 294 designs submitted by 67 freelance designers.

294
entries
67
designers
1
winner

How D@Top started their logo design journey

Summary

A representation of evolution that demonstrates adaptability, motion, and continuous improvement/growth with technology feel.

Company name

TopLine Strategies (http://www.toplinestrategies.com)

What inspires you and how do you envision the design for your business?

 Who We Are:

In brief, we are a professional/managed services firm that helps clients to find answers to their most pressing business questions via systems/data integration, technology consulting, and automation.

Please review the website thoroughly to gain a better understanding of TopLine Strategies (http://www.toplinestrategies.com).

What We Do:

We help our clients to make the most of the technology they have at their disposal and/or find the solution that will bring them the greatest benefit.

We may solve our clients issue(s) by developing custom software to integrate applications that are in place or replacing the current software with newly developed systems designed specifically for the client.

We may provide staffing services or manage their IT projects to improve their networks and/or applications.

Why We Do It:

Our goal is to help clients to improve productivity and decision making capabilities through the efficient use of technology.

Design Requirements:

TopLine Strategies’ affiliate Top IT Staff (http://www.topitstaff.com) and parent company AEP LLC (http://www.aepllc.com) will need to use the new corporate icon. 

Logo colors are to remain the same (listed below).

The logo persona should be:

 - Cutting edge

 - Technologically advanced

 - Highly professional

 - Strong and sophisticated

Target:

 - Decision makers for mid to large size businesses

 - Typically IT, HR, and Marketing department heads

 - Well educated (4 – 6 years post secondary education)

 - Male and Female

 - Between 35 and 60 years of age

Industries: 

 - Insurance

 - Software Development

 - Healthcare

 - Education

 - Gaming

Likes: 

 - Reliability

 - Stability

 - Security

 - Elegance

 - Strength

Dislikes:

 - Ostentatiousness

 - Lack of substance

 - Fluff

 - Inconsistency

Wants

Wants

 - Clear fonts (sans serif), Clear symbols 

 - Simplicity

 - Originality 

Graphic and File Requirements: 

 - Colors: 

   -- Crimson: 146,25,28 / #92191c

   -- Gray: 139,140,134 / #8b8c86

   -- Black

 Variations: 

 - Logo on transparent and color background 

   -- Logo with tagline on transparent and color background:

   -- Tagline: Learn, Apply, Repeat

 - Icon only on transparent and color background

 - Must provide font names, sizes, and manipulation detail for any/all that are provided in outline form.

 - Graphics must be provided in resizable and adaptable vector form – Illustrator or EPS only.

 - Submit complete logo with tagline on transparent and color background after having received a 4 star rating.

 - Please be advised that we reserve the right change the selected logo(s) in any way we deem necessary.

Don't want

Don't Want

 - No cheesy/cartoonish graphics

 - No recycled logos 

 - Bold, heavy fonts

 - No deco

 - Nothing trendy

 - No computers, motherboards, other computer related icons

Custom package

US$539

Free features

  • Open contest
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

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