Tell us a bit about who you are and the people you reach
Affine Systems is an online video ad targeting company. We work with big brands and online video ad publishers and networks to make sure our client's online video ad campaigns are only run against the types of video the client wants. The special sauce we have is our computer vision platform that is able to spider our partners' video sites downloading their videos, and actually analyze the content frame by frame to produce ratings (for sexual offensiveness, violence, production quality of the videos), as well as detect people through face recognition and product/logos/other content of interest to our clients. We make this data available to our clients so that they can use it to target their online video ad campaigns.
We are trying to make online video (YouTube, Metacafe, DailyMotion, independent blogs, etc) a safe and effective place for big brands to spend their TV budgets. The goal of this logo is to promote a sense of trust, smart thinking, protection, guidance and success. The the company helps its brand and agency clients navigate the changing world of online video advertising and is trying to build a bridge that will help TV advertisers spend money buying online video. We want to help them make use of all the eyeballs watching video online.
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