How Kate Stalter started their logo design journey
Who are you known as?
Better Money Decisions
Tell us a bit about who you are and the people you reach
This is a financial planning and asset management firm - but nothing stuffy and old school, please! My main audience is women, but I don't want to scare off men, either. Both are my clients. I run my business in a very casual, friendly, transparent and approachable way. Most of my clients are between 45 and 70 - I want something fun and fresh, but not too "trendy" that the people over 60 can't relate to.
What industry do you think your business is most related to?
Accounting & Financial
Other color requirements
Green or blue as a basis, but other colors could be blended. Not red.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Don't focus too much on the Better Money Decisions Web site- that is being revamped as part of this same process.