Three product lines: Hand-crafted wooden toys, bespoke toys/children's furniture for child care centres, and hand crafted wooden rocking horses.
All are made in country Victoria (Australia) by the company's founder, using locally sourced timber. All products are made by hand, and finished by hand.
Toys: The range has both simple items designed for rough and tumble treatment by very young children, up to heirloom items designed to be passed down within families and generations. Typical products include jigsaws, trains, planes, puzzles, and building blocks. Specific attention is paid to safety concerns for children's toys - all pieces are attached together with child safe glue and dowel rods rather than screws, all paints are child safe. Price point: $20 - $200.
Bespoke items: we design and build specific items designed for heavy use by many children within child care settings. We can build to specific prices for most items. Target audience: family day care and small independent child care centres. Price point: $100-500.
Rocking Horses: These are heirloom items. Fashioned completely from solid wood, hand carved and finished with real horse hair trim and full tack, they are bought by people planning to hand them down for generations. Price point $2500 - $7000.
We would like our logo to be simple and elegant in terms of colours and features, reflecting the natural materials used in the toys, and the philosophy we have that toys should be both beautiful and practical, and should be built to last.