One of the main purposes for the logo is to draw people to the website itself.
The logo should communicate
Since our target audience are both young and old, the logo must appeal to as many genres of music as possible, for example, metal, rock, country, blues, jazz, folk music, etc.
The logo should work on white/black T-shirts, guitar picks, guitar straps, website banners, so it needs to work both small and big.
We want a full color version and a one color version available.
The words "TheFret.Net" should be part of the logo itself.
The current color scheme on the website is orange and burgundy, although other color schemes could definitely be considered.
Final file should be in .ai format.
We do not want
- 3D look
- Complex design
- Too much shadows