deconstructed.co got their new logo design by running a design contest:
Help DECONSTRUCTED design a logo
Check out deconstructed.co's Logo design contest…
‘DECONSTRUCTED’ designs clothing and accessories that are quirky, hip and minimalist yet classy and stylish for people with an urban style. The fundamentals of the brand merges understated aesthetics with edgy creativity and quality design. The brand DNA is made up of a clothing range (t-shirts) with images that are minimalist, yet quirky and full of colour. For its men's accessories range, the label takes apart (deconstructs) images, characters or colours and puts them back together (constructs). For instance, a pair of cufflinks would have opposing/mirror images or colors that compliment each other. The brand also puts a new edginess to more traditional and classic wear.
Logo types to explore
The logo design should be modern, serious, minimalist, grungy, hipster and quirky. FONT: We quite like the idea of playing around with brackets within the name; e.g. '(DE)CONSTRUCT(ED)'. Because, as explained above, the label takes apart (deconstructs) images, characters or colours and puts them back together (constructs). We're also open to your ideas on using all CAPS, some caps or no caps at all. IMAGE: An animal character or even a made up character can be incorporated into the logo. The character should be grungy, hipster, quirky but serious; i.e. not a young-ish looking character. It can be depicted in an unusual/unexpected way; e.g. a flying cow, or a guitar playing buddha, etc. The expression on the character's face should be neutral; i.e. neither smiling nor frowning. Our preferred animals are bears, monkeys, lions, bulls/cows, owl/hornbill/cockatoo, rhinos, or roosters. Other than characters, if you can think of a 'deconstructed' object or structure, we could consider it if it suits us. The character/object/structure should be simple/minimalist; i.e. less detail on the face/body/silhouette but inclusion of more quirky and interesting features/accessories. Creation of a character/object/structure with less detail could be achieved through clever play and combination of shapes and blank spaces, as is evident with the samples we've uploaded. The character/object/structure should not resemble abstract art
US$299 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at HK$2,399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
deconstructed.co collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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