HALO - a women's clothing brand
Ana.mickle needed a new logo design and created a contest on 99designs.
A winner was selected from 73 designs submitted by 25 freelance designers.
One of the designers who made it happen
How Ana.mickle started their logo design journey
Who are you known as?
Halo
Tell us a bit about who you are and the people you reach
HALO is a women's clothing brand focused on fashionable career clothing.
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Other notes
The line is very feminine and fun, but serious enough for the office. It is for women who do not like to look frumpy at work. They also want to be able to go from the office to happy hour without having to change her clothes...ok, maybe a change of shoes and makeup, but that's it. She is from 35-50 and shops in stores like Kohls, JCPenney and Sears. Halo is part of a group of brands that include Heart Soul, Soul Mates and Free 2 Luv. All young, feminine and colorful. Logo and label colors always included pink, but it is not an absolute must. See an old hang tag design.
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