Golf Fuel is a leading-edge sports nutrition supplement company focused on helping engineer & fuel great golfers! Whether you're an elite athlete or an occasional golfer, our goal is to help you discover just how much more you can do. How much further you can drive, more accurate you can putt, shave strokes off your game, and keep your mental focus and energy level at the max.
We're a team of scientists, researchers and all-around fitness fanatics passionate about getting the most out of the human body.
We work hard to make sure all our products are clean, safe and impactful. So you can keep pushing yourself to the next level. We're changing the game.
You could describe us as the "Mercedes Benz or Apple of Golf Performance and Enhancement!"
Primary focus on Golfers and the golf market.
Men and women ages 25-60, who make great money or are wealthy, who play golf at least 2-3 times a week, love brand names, drive mercedes benz or other quality vehicle.
Our target audience are dedicated to improving their golf game at every level and want every advantage possible to maximize their time on the field and one up their buddies. High-quality and high-value is a priority.
Golf Fuel will be starting off with just one physical product then expanding into an entire product line. So this logo will also be built into product packaging. This is a Focus and Mental Clarity supplement/pill that will help golfers on the course play a better game of golf! So we need a GOLFER friendly "look and feel". Look around at some logos in the GOLF industry and come up with some cool looking logos. We need to get a wide range of colors, fonts, layouts, and ideas. Go to NIKE.com and look at the simplicity and the same as apple.com
We need to find a SYMBOL that goes with the words Golf Fuel and an assortment of the letters GF. We are looking for a cool symbol that will not only go on the bottles for the packaging, but can also go on clothes to be a recognizable brand in the industry. Try some lime greens, black, gray, orange, light blue and also just solid colors like black and light gray. Even try different colors for the different words "golf" and "fuel" as an example.
1. No golfer figure (man swinging, we are looking to create more of a brand) like NIKE, Gatorade, etc.
2. Keep in mind This is mainly for men, masculine, consumable, powerful, and we want to BUILD a brand symbol like nike.
For the branding think: APPLE (apple.com) + Gatorade + Nike Golf = GOLF FUEL