I am a female doctor that has been growing my private chiropractic practice since 2004. I have built my office to the best of my abilities and now would like to expand and blossom into a more professional look that includes a niche. The niche of expertise I am specializing in includes a "total body" care approach that starts from the feet up.
My chiropractic skills include treating more than just the spine. I treat the spine and multiple body regions during a session including the feet and other extremities and/or head. I choose this approach so that I may be able to reach more patients with discomforts that extend beyond the spine. Additionally, it provides intellectually challenging cases for me as well.
The office environment is professional yet a family feel is portrayed.
Tell us a bit about who you are and the people you reach
Plain and simple chiropractic can help anyone; so everyone in reality are my target audience. If I had to specify a target audience it would include active adults, teenagers and children that are experiencing discomforts from their activities and who want to use chiropractic as a way of keeping themselves healthy and active. My current patient demographics are mostly between 30-60 years old.
I am looking for a logo to represent and re-brand my current chiropractic office- Insight Chiropractic.
My chiropractic approach includes a "total body" care approach that starts from the feet up. I would like to see the body and foot incorporated somehow. The body is a kinetic chain- meaning that everything is connected. Somehow display this concept as well. The spine can be incorporated but it should not distract from the other concepts.
I would like a clear professional logo. A cartoon can be used but please make it sophisticated. Colors can be variable but please not feminine. I am looking for a unique chiropractic logo that stands out and says that I treat more than just "back pain."
The type face should be clear, bold and easily readable.
I am anticipating using this logo as an upload for my website, facebook and other social media websites as well as for my new cards and stationary. I am not familiar with all the technical names for these files but I would like a format I can easily upload and that has the ability to be adjusted in size depending on where I place the logo. I generally do my business cards and stationary on Vistaprint.com.