Srcko was the only artist that picked up that I wanted improvements on the design I supplies and not a new design. He was also very intuitive and created something I had not envisioned but immediately was drawn to. At the end of the contest I selected his most recent rendition as a winner without catching the improvements he had made, which I later discovered were not to my liking. So I ask him to go back to the previous version and he immediately agreed. The whole process working with Srcko was pleasant and rewarding.
How chrismckleroy started their logo design journey
Who are you known as?
What’s your company slogan?
Watch What You See
Tell us a bit about who you are and the people you reach
We sell mid-range priced binoculars to millennial outdoor enthusiasts.
What industry do you think your business is most related to?
Games & Recreational
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Overall, looking for a timeless wordmark (logo secondary) that fits the current scheme of surf/outdoor brands of today.
Reference file is my own mock up. I like the prominent word mark. Curious to work this into something more.
Definitely like the style of Land Boys - not attached to it for this.
Slogan: Doesn't need to be incorporated at this point, just for reference to frame the brand.
My Pinterest Reference Board: