How EQTransmission started their logo design journey
Who are you known as?
Earl's Quality Transmission
Tell us a bit about who you are and the people you reach
We are a locally owned automotive transmission shop in New Smyrna Beach, FL. We are going into our 20th year in business. New Smyrna is a beachy town.
We have a a wide customer range. Being that we are in Florida by the beach we have a lot of older customers. We also service a lot of customers with trucks. We want to increase our diesel truck work.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
the pictures attached are what we currently have. We want to stick with RED and BLACK or RED and DARK GRAY for our colors. We are looking to update our logo and make it less busy. With our upcoming 20th anniversary we wanted to do something different. My husbands business is about 75% referral. He has a great reputation but want to start doing some more marketing. The Earl Bros. logo picture attached is our family business in Ohio but we are not associated with them. We do like there logo. Maybe something similar. We want it simple, clean but catchy.
We are also looking at designing vintage t-shirts for our business. We have 3 daughters. We are looking at something like a NON-sexy pin-up girl on a transmission maybe that says "earl girls" or something catchy. It could be kinda beachy but also the girl to be wearing jeans, red converse and maybe a red bandanna.