Jould Brands got their new logo design by running a design contest:
Design an iconic logo for an exciting men's luxury officewear brand that focuses on comfort
Check out Jould Brands's Logo design contest…
No slogan but perhaps a strong pictorial mark
Leoni Apparel makes comfortable, good-looking office wear. Our target audience will be 20-35 year old males who have jobs which require an office casual dress code. They are middle to high income bracket. Leoni's first products will be dress shoes but will expand to other officewear clothing such as dress shirts, trousers, etc. The brand should be aspirational such as Nike, Apple, etc. The three brand principles are: (1) Comfortable- the customer feels comfortable throughout the entire customer experience (2) Well-crafted- the products and branding have a high level of craftsmanship (3) A sense of humor- while the brand communicates luxury, it does not take itself too seriously
Other color requirements
I'd like to explore the following colors: Bright Reds (not pink): Energy, action, passion and love. White: Purity, Healing, Perfection, Clean, Virtue Light neutrals: Purity, balance and sophistication.
The main colors of the brand will be white and red. The logo must be memorable especially since it will imprinted on the red insoles of every dress shoe. The brand should utilize strong and clean minimalist lines as its silhouette, but still convey richness and complexity. The logo should have longevity and endure the test of time. Typeface should be sans-serif. We're fans of Aller Bold, Open Sans, Verlag.
US$499 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at HK$2,399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Jould Brands collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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