Thousand Deep got their new logo design by running a design contest:
Design a flying squirrel logo for new streetwear brand
Check out Thousand Deep's Logo design contest…
We sell streetwear (t-shirts, hats, costume accessories) for the underground electronic music fan.
Other color requirements
Design needs to be all one-color: white, on a black background. There cannot be any shades of other colors (e.g. grey). Only white, with the black background providing negative space to use for details in the design.
NOTE: Please read until the very end, especially the section on Design Details. I have specific details needed for the flying squirrel (sunglasses, disco helmet) Brand character: - Having fun / living a good life - Mature - Eccentric / untraditional Design Purpose: to use as logo for streetwear brand, and to use as a design on a t-shirt and hat Design Goal: resonate with the target customer (underground electronic music fan) and in the context of wearing this design out on a shirt / hat (at a club, warehouse party, music festival) Design Colors: Design has to be all one color (white) with a black background, because the design will be vinyl printed on reflective film on a black t-shirt. Can use the negative black space to create some of the details of the design Design Style: minimalist, yet still incorporating the details outlined below. See "Disco Ball" design attached for different design that will be used on a shirt and hat in the same clothing collection. Design Details: All designs must have 3 specific components present: 1) a flying squirrel 2) the flying squirrel is wearing sunglasses 3) MOST IMPORTANT - the flying squirrel is wearing a DISCO helmet. The DISCO part is a very important detail. See attached file "Example of Disco Helmet_v2" for what a disco helmet is (it's what we are wearing in the picture - it's essentially a helmet made up of small square tiles so that it looks like a disco ball). There should also be some indication that the helmet is shiny.
Every design category has flexible pricing for all budgets. Logo design starts at HK$2,399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Thousand Deep collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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