It was fresh and clean, and more creative than the others submitted.
Clarity is very important to me with Logos. It conveys what the name refers to.
Arry was wonderful to work with and was very quick and responsive to feedback!
This designer exemplified simplicity, uniqueness, and vision.
How Anchor, LLC started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We are a video social networking app designed to share visual, organic memoirs of people and places. We combine the functionality already known to social-savvy users to compliment the world's buoyant social media with anchors connecting people's memories to places. With ten-second raw videos, we are striving to promote the location of a memory as the navigation platform. Imagine if Zillow and Vine had a baby, it would probably be Anchor. We're starting iOS beta soon and would like a logo to catch the eye of millennials and baby boomers alike. We've worked with a few designs already, but they were either too harsh or too child-like. We're open to having an anchor by itself or something with "Anchor" in it as well.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Aquas: Empathy, compassion, clarity and precision.
Let designers make suggestions:
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Attached is our current (rough) logo. We basically want to keep the anchor design, but don't want to look like every anchor on the app store.