How Clarity - Mobility started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Transparent Reliable Mobility Matchmaking is what 'Clarity' stands for. 'Clarity' is a 2nd hand car comparison website for people who are not passionate about cars but need a new 2nd hand car that is reliable and economical. The site helps people find a car that matches their needs (e.g. safety, spacious, TCO) and provides them with interesting facts like a risk assessment of possible extra cost due to 'unexpected' repairs and the expected value of the car in the next five years. Unlike the existing 2nd hand car comparison websites 'Clarity' understands my real needs and speaks to me in a language I understand.
What industry do you think your business is most related to?
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Your design should aim for:
- Should also work in black & white
- Easy to remember
- Positive vibe