Fast Wheels got their new logo design by running a design contest:
CAR ENTHUSIASTS??? EMBLEM NEEDED FOR ALLOY WHEEL BRAND
Check out Fast Wheels's Logo design contest…
We require an EMBLEM to put on the center caps of the wheels. We DO NOT want to be using the word ‘’Replika’’. We want an emblem that would represent what Replika stands for: Luxury, Sports edition, Engineered for a direct fit. Replika is a Canadian alloy wheel brand Replika wheels are inspired by original wheel designs, also available in sizes and finishes not offered by the car manufacturer. Direct-fit wheels that are hub-centric, take factory hardware, and the original equipment center cap. These alloy wheels can be purchase through our 5000 dealers across Canada. The typical vehicles that these wheels will be found on: AUDI, BMW, Land Rover, Mercedes, Porsche, Volvo… The typical target market is: For winter: A 40 year old business man that owns a luxury car; An AUDI for instance - he loves his AUDI and he is passionate about the brand - But he finds that the original AUDI wheels are too expensive. He will then look for replacement wheels that look the same so he can keep as much as possible the authentic look on his car. For summer: 25-40 year old who has purchased a luxury car off lease or 5+ years old who wants to upgrade their base vehicle to look like the highline or sport edition (e.g. BMW 328 vs M3) They generally want a larger diameter and more flashy look to attract attention to their vehicle.
Other color requirements
See attached an example of what a center cap looks like. It is usually either silver or black. You can present the emblem in completely BLACK and under it please present it as if it was ‘’engraved’’ on the 2 different center cap colors. (you can chose to engrave in Silver…. Bronze…… black…… grey…….white …even 2 tone as you wish, but please do not use flashy colors like red as the look has to remain luxurous.
We require an EMBLEM to put on the center caps of the wheels. We DO NOT want to be using the word ‘’Replika’’. We want an emblem that would represent what Replika stands for: Luxury, Sports edition, Engineered for a direct fit.
Every design category has flexible pricing for all budgets. Logo design starts at HK$2,399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Fast Wheels collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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