How Jason Kapler started their logo design journey
Who are you known as?
Swarm For Good
Tell us a bit about who you are and the people you reach
We connect volunteers with nonprofits and projects for good.* I think the bumble bee theme is worth exploring (hive, queen bee, worker bees, etc)* The logo should say this isnt your ordinary nonprofit organization* Intended audience are millenials and progressive thinking individuals. They're looking for marks that speak to them and reflect their world.* The brand is irreverent, bold, take no prisoners and world changing* Not a huge fan of the people icon(s); maybe focus on the outcome instead of the process (changing lives; completing projects; making an impact;)
What industry do you think your business is most related to?
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Some of the Hive icons here are the feel I'm going for:https://www.google.com/search?q=hive&safe=active&source=lnms&tbm=isch&sa=X&ei=c9KIUrujFcjMsAT5qYGwBw&ved=0CAkQ_AUoAQ&biw=1128&bih=679#q=hive&safe=active&tbm=isch&tbs=itp:clipartWays to demonstrate swarm(ing)* http://swarm-project.eu/fileadmin/user_upload/images/logos/logo_home_gross.png* http://www.robertashton.co.uk/custom/rebrand/swarm/swarm%20apprenticeships%20logo.jpeg