Wu's Original Tradings is seeking to re-brand and re-focus from wholesale jewelry supplies to upscale near-fine jewelry retail. As result, we're renaming ourselves Wu's Original Jewelers. We want to continue to emphasize the name "Wu's Original."
Marketing strategy includes building brand awareness in the local Houston market, and driving customers to our showroom store. We want to build a brand logo that supports our marketing and products.
The products include high end pearls including cultured pearls, Tahitian black pearls, gold South Sea, and more. We are targeting women over 45 years of age and/or their significant others who choose to buy them as gifts. Eventually we will expand into other categories such as high end gemstone jewelry. Our price points are $500 - 30K per piece.
We want our logo design to be classy, luxurious but not flashy, understated, and timeless.
Please keep "Wu's Original" as the name and "Jewelers" as a different font or size treatment. Please don't use a brush script for any of the logo name.