We specialize in reliable, easy-to-use flight planning tools for recreational pilots. Weather and airport information (runway lengths, available services) are critical for planning an efficient flight, and we provide all that and more. See http://www.runwayfinder.com.
We are currently starting a major site design overhaul, starting with your great logo creation.
Pilots are typically analytical and attracted to bright, shiny objects. Bias is male and 40-60, but would like to attract the 20-40 demographic.
- include "RunwayFinder", capitalization not critical
- not include ".com"
- be oriented horizontally, so it can be placed at the top of the page
- have some identifiable component that can be used stand-alone (i.e. for favicon)
- should be distinct from competitor http://a1.twimg.com/profile_images/…bigger.png
Logo we like: