We were originally lost with ideas of what our logo should evolve to yet with what information we did give, we got more designs than we could have hoped for. JL Dezain was able to create a unique design that matched closest to how we felt about ourselves... modern professional and upbeat. The smart play of the tooth within the butterfly represents our company's transformation and growth over time. The butterfly also represents friendship, caring and beauty which are what smiles are all about and what we at Bloor West Dentistry strives to achieve. Thanks for such a fun and fruitful experience in logo design!
How terpcast started their logo design journey
Thanks for checking out this project for TerpCast.com!
I'm a trainer and mentor for Sign Language Interpreters. Utilizing online multimedia courses, I teach essential skills and concepts to empower new and aspiring interpreters to become nationally Certified at the Master level.
Tell us a bit about who you are and the people you reach
My target audience consists of ITP (Interpreter Training Program) students and low-level certified interpreters who desire to maximize their interpreting potential.
Most of this market fall into the following demographics/psychographics:
1. age 21-30
2. 86% female
3. college graduate (or soon to be)
4. visually oriented, detail attentive
*Note: While a high percentage of my target market is female, they dislike labels and stereotypes. Please avoid stereotypically "girly" or "feminine" features in your designs.