AMahendran21 got their new logo & brand guide by running a design contest:
Design the next premium men's underwear brand! Svaki Dan
Check out AMahendran21's Logo & brand guide contest…
We are a premium men's underwear brand that helps men feel good, look good, and do good. Feel good: Incorporate latest fabric innovations for outstanding comfort. Look good: Focused on sleek elegant design for a minimalist aesthetic. Do good: Take responsibility for the entire life cycle of the product by committing to offer customers return shipping periodically on old items to recycle and minimize landfill waste
Please see the short deck that is attached to give a better idea for the look and feel of the brand. Also includes more detail on target customer, brand name, and desired impact of logo / typography and colors. Target Customer: Age: 20 – 45; Income: $80k+; Young, hard-working professional; Urban, cares about feeling attractive; Liberal – cares about sustainability: Svaki Dan – Croatian for ‘every day’ Svaki Dan for us is an ethos of “a little bit better, every day” that we want to convey to our customers by allowing them to feel good, look good, and do good Our logo is intended to be the “code” for the brand and product. It will be the only external feature on the apparel with a small marking on the waistband The intention is for those who recognize the marking to immediately understand the quality of the product, similar to the small lululemon logo on a pair of leggings We are considering two logo variations – a primary logo used on products and most of our materials, as well as a secondary logo, retaining the original character of the primary logo but applicable for different uses (e.g. logo that includes name)
A$579 Bronze package
Every design category has flexible pricing for all budgets. Logo & brand guide starts at HK$3,499.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand guide.
Designers across the globe delivered design magic.
AMahendran21 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
This was a very positive experience for our company. Working through concept, to revisions, to a final design, she did a great job. Responsive, pleasant, and eager to take the feedback and incorporate it into the design to make it the way we envisioned.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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