L Gray got their new infographic by running a design contest:
Create a fabulous infograph for fashion start-up that gives back to charity
Check out L Gray's Infographic contest…
Story to tell in the infographic
There are two related infographics we want designed: 1. How it works. This focuses on: A. who sends in clothing - both individuals and charitable groups. 100 items or more and receive free shipping. B. what we do with the clothing to get it ready to sell. (Processing which includes; photographing and styling on live models to make their items appeal to buyers in our themed flash sales) C. What Brands sell better (Please reference Dress Drive payout chart) D. The selling process and how consignors can help promote the sale of their clothes (ex: share on social media & email all donors the 10% off discount) E. Where the money goes when the items sell. (individual consignor = 50% to individual, 10% to charity | charitable group = 60% to charity) 2. How to conduct a dress drive. This leverages some of the content from the 'How It Works' infographic. We want to show the steps to conducting a dress drive as well as what kinds of clothing sells best. A. Fill out the Dress Drive host form: https://www.vivadressup.com/raise-funds (The starter kit including the Dress Drive guide, donor forms, safety pins, exclusive discount code, donor list form and a special gift from MV) which will arrive at your door within 3-5 business days. B. A MV representative will set-up a Dress Drive consultation once your starter kit has arrived. [in the Dress Drive tool kit, we outline 3 different types of events, these are suggestions or inspiration for the host] C. The Dress Drive host & their community promote their dress drive by using a customized flyer created by MV and social media. D. Dress Drive host collects, packages and ships dresses to the MV HQ in SF (100 dresses of more and receive free shipping) (Don't forget the donor forms and donor list) E. MV will contact Dress Drive host and their donors once all dresses have gone through processing which includes; photographing and styling on live models to make their items appeal to buyers in our themed flash sales. F. MV will send money within 4 weeks of the sale either by check or Paypal. All to be summarized in a clean, creative, appealing and modern design.
Data to include in the infographic
HOW IT WORKS FOR SELLERS: 1. INDIVIDUAL Clean out your closet. The consignor receives 50% of the revenue once their item(s) sell. We donate 10% of the net revenue to one of our charities. 2. VOLUNTEER GROUP Conduct a 'dress drive'. We give their selected charity 60% of the net revenue. FOR BUYERS: - Approximately 80% off retail price - We inspect every item and won't sell unless is in very good condition - Members receive Reward points that can be used to purchase items - Free shipping on orders over $50 Other details to be included in the How It Works infographic: - We prefer designer quality clothes. We take dresses, gowns, career-wear, pants, coats/jackets. We also take accessories including designer handbags. - We don't sell anything that is damaged or dirty. Rather, we will give those items away to another charity. --------------------------------------------------------------------------- HOW TO CONDUCT A DRESS DRIVE 1. Fill out the dress drive form on our website 2. Choose a beneficiary/charity. 3. Determine whether to do a single event or multi-day/week campaign A. single event: we suggest three different types of parties [see attached Toolkit doc for concept and graphics] - 1) Pajama Jam, 2)Ready.Set.Dress. and 3) Wear It Forward. B. campaign: choose drop-off location 4. Promote to friends, colleagues, family. We provide social media suggestions. 5. Package and send the clothing to us. 100 items or more and receive free shipping. 5. We photograph, write descriptions, measure and upload all information to our website. 6. Items go on sale. Receive a 20% off exclusive coupon code to share with all community members. 7. We give the charity 60% of the net proceeds.
Elements to include in the infographic
HOW TO CONDUCT A DRESS DRIVE - We want to communicate visually the substantial increase in money that can be raised if they gather higher quality clothing and designer clothing. I have attached a document of the differences in money as illustrated in dresses. I have also attached the latest 'Toolkit' that has some rudimentary illustrations regarding various types of dress drive events a charitable group could conduct. - The Simplicity of hosting a dress drive event or campaign: There are no upfront expenses You don’t have to ask anyone for money It takes nominal volunteer efforts There are no checks or cash to exchange It builds camaraderie within your organization It’s tons of fun! - Step-by-step or flow - Brand logos - reference dress drive payout chart - Partner Logos - Statistics "1 dress can send a child to school for a year" - buildOn.org - Testimonials
- I have added two infographics to help with the HOW IT WORKS: A. TOMS Shoes and B. Strava. - We are rebranding our site to be more edgy and youthful. - We use a lot of black/white, grey, deep purple. The new logo uses the Osterich font family (the logo is in the final stages of being awarded on 99Designs). We also like the Oswald font family. -Clean and easy to follow visuals.
US$899 Silver package
Every design category has flexible pricing for all budgets. Infographic starts at HK$4,899.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their infographic.
Designers across the globe delivered design magic.
L Gray collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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