Completed contest

Completely Re-Design one of the top Beauty Blogs

Brains Publishing needed a new wordpress theme design and created a contest on 99designs.

A winner was selected from 31 designs submitted by 14 freelance designers.

31
entries
14
designers
1
winner

How Brains Publishing started their custom wordpress themes journey

Company name

The Beauty Brains

Overview

Hi,

I'm Perry Romanowski one of the writers involved with the Beauty Brains blog. The Beauty Brains is unique in the beauty blogging world in that it is written by actual scientists who create the beauty products that women use every day. We cut through all the marketing hype and answer reader's questions from the perspective of scientists.

It's like Mythbusters but for cosmetics.

We've been around since 2006 and have created one of the highest trafficked, most respected beauty blogs.

Tell us a bit about who you are and the people you reach

Women interested in beauty products. Currently, our audience is mostly women from ages 18-55. Most of our traffic comes from the United States, Canada, and the UK. But we also get significant traffic from Australia, India, and South America.

Our audience is truly curious and are looking for answers to beauty questions.

Requirements

Objective: To create a more professional, better looking, and better converting website. We would like to have the best looking beauty blog in the world.

Take a look at our current website. http://thebeautybrains.com

We like the logo and would like to keep it. After that, we are open to any other design changes including color scheme, layout, etc.

There are certain things that we need to maintain as they represent significant revenue streams for us.

1. Google Adsense needs to be worked into the theme. Currently we have it just below the header.

2. We would like to have the ability to add a banner ad to our header when appropriate.

3. One of the goals of the site is to get people to sign up for the Free Report. This should continue to be a prominent part of the site. We use Aweber to create the current form.

4. We need to keep most of the ads on the side bar however, we would be open to a revised sizing.

Custom package

US$1,023

Free features

  • Open contest
  • Fast-tracked

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