rick.lockhart got their new character or mascot by running a design contest:
Create a jovial Fat Richard character for a t-shirt company
Check out rick.lockhart's Character or mascot contest…
We are creating t-shirts for men aged 18-35 that enjoy low brow humor. We would like to have the entire character created (head to toe) but we will primarily use his face on t-shirts. We will create shirts with different text.
What's your vision?
The character we want to create is a fat white guy with a mustache that might be the kind of guy that would make bad crude jokes. He needs to be middle aged (35-45) and look like he is a beer drinking, NASCAR loving, back woods mechanic. He should have a double chin and not look very smart. We are interested with seeing him with some different hair styles, bald and with a cowboy hat and a trucker hat. It would be preferred to have a few versions of the character with different facial expressions (happy, angry, mischievous, devious). We are looking for a funny character that Americans can relate to.
Please submit one initial concept. We will initially be looking at the submissions to figure out whose design style we like best and will then give feedback to request design refinement or other ideas from the designer.
US$299 Bronze package
Every design category has flexible pricing for all budgets. Character or mascot starts at HK$2,799.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their character or mascot.
Designers across the globe delivered design magic.
rick.lockhart collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Did a really great job creating a cartoon character for our brand. Was very easy to work with, took direction well, and was quick with communication.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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