Outstanding work! Very good at understanding my ideas and direction. Top-notch design!
How christbaker started their logo & brand identity pack journey
Who are you known as?
What’s your company slogan?
The Waterbed For Your Feet
Tell us a bit about who you are and the people you reach
We are selling innovative, patent-pending insoles and shoes. We are targeting those who are looking for solutions to footwear discomfort .
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This is my first venture into ecommerce. I am a pastry chef and I am always looking for really comfortable shoes and insoles. In 2001, I was walking on the beach and I came up with this idea for a shoe. Since then, I have developed an insole and two shoe prototypes featuring those insoles. I would like to market and sell shoes featuring my insoles and/or just sell the insoles alone.
I would like the marketing of our website and logo to be kind of flowy techie and geared toward the patent/science side of insoles and shoes, and how that technology translates to comfort. Design-wise, I like the water reference (my idea started on the beach), the alliteration of SouleShoeSystems (SSS), and the footprints (beach=water/sand= and comfort)