OneResult is an online supplement retailer that sells only NCAA-legal products while providing free sport-specific training plans, goal-oriented nutrition plans, along with daily articles from strength coaches and registered dietitians
We target male athletes and kids who just want to look better, ages 17-26. The demo consists mostly of college students and recent grads who like being in shape but love getting after it on weekends too.
Ad must be 300x300 pixels and should be rather straightforward. The ad will run on one site, and the site is geared specifically to "Bro's." Bro's are like frat kids, but consider themselves a little grungier/cool/slightly different. Please see the attachments for the past two ads that we posted on this site.
The copy for this ad should read as follows:
Actually filling out your
1995 Champion Throwback jersey.
In the background we’d like a jacked cartoon guy (sort of like the old And1 figures) who looks like a “bro” and is wearing a throwback basketball jersey that says OneResult across the chest. The only real stipulation is that he has huge arms and seems super laid back. Additionally we’d like the color scheme on the jersey to be NY Knicks colors (orange, blue, and white). The rest is up to you.
Feel free to get creative with the font and background image, but please do keep in mind that this demo is relatively narcissistic. You can play up the athlete aspect, or the bro aspect, but we're looking to capture as many eyeballs as we can in order to maximize click-through.